What is with ice cream companies keeping things creepy names? First, Dairy Queen comes out with the MooLatte, which is still on the market. It is a mix of hazelnut coffee and soft-serve ice cream, which evokes a terrible racial stereotype, especially considering its physical similarity to the word.
Then there was the Ben and Jerry's Black and Tan, which provoked some ire. Ben and Jerry's gets a pass because they decided that it was best to pull this product off the market. They also make some of the bes ice cream out there.
I almost choked on my coffee this morning when reading about Wendy's new name for their Frosties. Frosty is a fine name, which provides imagery of cooling off on a hot summer day. But the name Soquid (which is a mix of solid and liquid) is really head scratching. It's actually downright weird and kind of gross. I love calamari, and eat it with great zeal, but I do not wish to be reminded of it when eating ice cream. Thank you Wendy's, but I'd rather not eat this product with a "fpoon."
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