Sunday, May 07, 2006

Delicious Unfortunate Names

What is with ice cream companies keeping things creepy names? First, Dairy Queen comes out with the MooLatte, which is still on the market. It is a mix of hazelnut coffee and soft-serve ice cream, which evokes a terrible racial stereotype, especially considering its physical similarity to the word.

Then there was the Ben and Jerry's Black and Tan, which provoked some ire. Ben and Jerry's gets a pass because they decided that it was best to pull this product off the market. They also make some of the bes ice cream out there.

I almost choked on my coffee this morning when reading about Wendy's new name for their Frosties. Frosty is a fine name, which provides imagery of cooling off on a hot summer day. But the name Soquid (which is a mix of solid and liquid) is really head scratching. It's actually downright weird and kind of gross. I love calamari, and eat it with great zeal, but I do not wish to be reminded of it when eating ice cream. Thank you Wendy's, but I'd rather not eat this product with a "fpoon."

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